D.SQUARE MARKETING & HOSPITALITY
Digital Marketer, Menu Engineer and Author 

D.Square Marketing Hospitality is my consultancy. I'm a Hospitality executive with over 20 years in the restaurant industry who assists companies with project-based assistance for Digital Marketing (DSP management, socials, website, building a tech stack, etc.) and Product Marketing (menu engineering, procurement, culinary, revenue/margin growth, etc.). I can slipstream into most any organization to make immediate progress and deliver an impact.

 

I've spent the last three years leading Marketing for TEAM Schostak Family Restaurants which operates 60+ Applebee's, 40+ Wendy's and 20+ Olga's Kitchens. Prior to that, I led the US Operations of the SaaS-based start-up Yumpingo with responsibilities for customer success, sales, revenue, product integration with IT and marketing. I built my career at TGI Friday's and served as the Vice President of Marketing where I led the culinary team and promotional strategy. I delivered 4 consecutive years of $8MM in menu optimization and launched Endless as the company's most successful campaign. 

 

Having started my career as a busboy, I have experience with all facets of a restaurant company.